Is a dynamic, carefully curated network of businesses on the Thrive app. Together, they work not as competitors but as partners, creating a connected marketplace that drives traffic, boosts sales, and builds customer loyalty. Here’s an overview of what Thrive offers and how it empowers businesses, engages consumers, and uplifts communities.

1. Purpose of the Thrive Alliance

• The Thrive Alliance brings together local businesses, giving each a unique space in the Thrive app where they benefit from visibility and increased loyalty from local consumers.

• The alliance forms a supportive community where businesses help promote each other by driving customers to the Thrive app, making it a shared marketplace for local shopping, services, and exclusive deals.

• This community-driven marketplace approach enhances the shopping experience for consumers, who enjoy discovering local businesses through Thrive.

2. Business Growth through Exclusive Membership

• Thrive offers “reasonable exclusivity,” where businesses in the alliance are safeguarded from direct competition within their local area or business category.

• Exclusivity benefits each business by providing a secure space to stand out without competition from similar services on the app.

• Example: If a gym joins Thrive in a specific neighborhood, Thrive limits other gyms in that area from joining, ensuring the original gym has a unique position.

3. Mutual Promotion for Shared Success

• Alliance members collaborate to promote the Thrive app by displaying QR codes, posters, and other promotional items, encouraging their customers to join the app.

• This collaboration multiplies consumer reach, as each business’s customers discover other alliance members, creating a chain effect of mutual promotion.

• By promoting Thrive to their customers, each business also raises visibility for the other businesses, creating a supportive network for driving consumer traffic.

4. Service and Value Offering for Enhanced Consumer Engagement

• Thrive expects each business to offer exclusive deals and discounts available only through the app, making Thrive a unique source of value for consumers seeking deals they can’t find elsewhere.

• This exclusivity helps businesses build positive relationships with customers who value the extra savings and increases the likelihood of returning customers.

• Example: A clothing store might offer a 10% discount on all purchases made through Thrive, an offer that is not available anywhere else.

5. Protection from Direct Competition

• Thrive’s “non-compete” rule within certain categories and areas ensures that each business is the primary option for its service type in its area.

• This exclusivity allows businesses to shine without being overshadowed by similar brands, creating a stronger, more direct appeal to local consumers.

• For example, if a bakery is already a member in a particular part of town, Thrive will prevent other bakeries in that area from joining, giving the original bakery a protected space to stand out.

6. Charitable Contributions and Community Support

• A portion of the fees Thrive collects from alliance members goes directly to local charities, supporting community programs that address critical issues like homelessness and domestic violence.

• By joining Thrive, businesses contribute to these essential services, enhancing the app’s social impact and showing consumers their commitment to community betterment.

• Consumers appreciate businesses that support meaningful causes, improving the public image of alliance members who indirectly support these charitable contributions.

7. Enhanced Marketing and Exposure Benefits

• Each business in the alliance benefits from Thrive’s cross-promotion network, where one business’s customers are introduced to all alliance members through the app.

• Thrive also supports businesses by spotlighting them in-app, in newsletters, and on social media, offering cost-effective visibility without the high price tag of traditional advertising.

• Thrive’s targeted promotions increase ongoing visibility for businesses, as consumers frequently check the app for new and exclusive deals.

8. Quality Control and Trust Building

• Thrive ensures trust by requiring businesses to honor the deals they advertise, creating a consistent and reliable experience for users.

• Thrive’s feedback system allows users to rate and review businesses, holding each alliance member accountable for maintaining high standards of quality and service.

• Thrive monitors user feedback to address any issues, reinforcing trust and enhancing the customer experience on the app.

9. Data and Privacy Protection for Secure Consumer Interaction

• Thrive is committed to user privacy, adhering to regulations like GDPR, ensuring data is handled responsibly and only used to enhance app engagement.

• Businesses in the alliance only have access to data relevant to their deals, safeguarding personal information and maintaining user trust.

• Transparent data practices reassure users that their information is secure, encouraging them to engage confidently with the app.

10. Affordable Membership Fees with a Positive Community Impact

• Thrive’s membership fees are designed to be accessible for businesses of all sizes, supporting app functionality, charitable contributions, and development improvements.

• Thrive allocates a portion of collected fees to support local projects, creating a platform that benefits both businesses and communities.

• The fee structure allows businesses to see their investment in Thrive as both a growth opportunity and a way to contribute positively to their local community.

11. High Standards and User Experience Commitment

• Thrive enforces high standards across the alliance, reserving the right to remove businesses that fail to meet quality expectations or honor promotions.

• Businesses may opt out of the alliance with a 30-day notice, ensuring smooth transitions and consistency for users.

• This flexibility allows each business to remain autonomous while keeping Thrive a reliable, quality-focused app for consumers.

12. Responsive Exclusivity Adjustments for Consumer Demand

• Thrive adapts its exclusivity policy in certain high-demand categories to meet user needs, allowing additional businesses in specific categories when demand is high.

• This ensures Thrive remains relevant and valuable, provide options to meet diverse needs while respecting the unique position of each original alliance member.

• Example: If we have a cafe in a shopping centre, there may be a demand to have a cafe outside the shopping center. Another example is vegan cafe which is not a direct competion with a standard cafe.

13. Thrive: A Platform that Empowers Businesses, Engages Consumers, and Supports Communities

Thrive isn’t just an app; it’s a collaborative initiative aimed at supporting local businesses, creating value for consumers, and giving back to the community. Through the Thrive Community Supplier Alliance, businesses enjoy high visibility, consumers find exclusive offers, and local charities receive essential support. By participating in Thrive, businesses benefit from a strong network of mutual promotion, increased consumer trust, and a meaningful social impact.

Available for free in the app stores, download Thrive Australia App today to effortlessly Find, Save, and Relax.

Click HERE to sign up  to become a Thrive Supplier