Thrive Australia
Welcome to the FREE Community Cost of Living App
Thrive App & Community Supplier Alliance – FAQs
What is Thrive, and how does it work?
Thrive is a mobile app focused on reducing the cost of living for users by offering exclusive discounts, deals, and added value from local businesses. It connects users to a range of businesses that offer special deals in exchange for increased visibility, loyalty, and growth. Thrive also supports local charities by directing a portion of its revenue to community services, making it a platform with both commercial and social impact.
How does the Thrive Community Supplier Alliance benefit my business?
As a member of the Thrive Community Supplier Alliance, your business will gain access to a network of non-competing local businesses that actively refer customers to one another. Thrive’s exclusivity policy prevents direct competition within each area, helping each business stand out. Additionally, by promoting Thrive, you’ll not only increase visibility for your business but benefit from the collective promotions of over 100 other local businesses.
What ds “reasonable exclusivity” mean, and how does it protect my business?
Reasonable exclusivity means that Thrive limits direct competition within the alliance in your local area and service category. For instance, if your business is the only fitness center in your area on the app, Thrive will restrict other fitness centers from joining. This allows you to stand out as the primary option for users, helping you attract more customers without competing businesses diluting your impact.
What types of businesses are eligible to join the Thrive Community Supplier Alliance?
Thrive welcomes a broad range of businesses from sectors like retail, dining, health and fitness, entertainment, services, and more. As long as your business offers discounts or added value for customers and aligns with Thrive’s community goals, you’re eligible to join. Thrive ensures there’s a balance in categories to meet diverse customer needs while maximizing benefits for alliance members.
How will Thrive promote my business?
Thrive promotes your business in several ways:
- In-App Listings and Spotlights: Your business will be listed in the app with the option to be spotlighted in certain promotions.
- Shared Promotion by Alliance Members: Each member promotes Thrive through in-store QR codes, posters, and other materials, indirectly introducing users to your business as well.
- Targeted Marketing: Thrive runs targeted advertising on social media, newsletters, and in-app promotions, increasing visibility for alliance members to potential customers.
Do I have to provide discounts or exclusive deals on the Thrive app?
Yes, to participate in the Thrive Community Supplier Alliance, each business must offer an exclusive discount or special deal available only through the app. This exclusivity makes the app valuable to users and encourages them to keep using it regularly. For example, a retail store might offer a 10% discount only available through Thrive. This helps attract new customers and ensures a high engagement rate on the app.
How does Thrive support local charities?
Thrive directs a portion of its revenue to local charities, focusing on causes such as homelessness and domestic violence support. By participating in Thrive, your business helps fund these services, allowing you to contribute positively to the community. This charitable commitment enhances your business’s image and builds trust with customers who appreciate businesses that give back.
Is there a membership fee to join Thrive, and how is it used?
Yes, Thrive charges a low membership fee to join the alliance. These fees are used to support app development, marketing efforts, and charitable contributions, making it possible for Thrive to operate sustainably while delivering value to businesses and the community. The fee structure is designed to be affordable, allowing businesses of all sizes to participate.
How does Thrive ensure customer data is protected?
Thrive is fully compliant with data protection regulations. User data is only used for app functionality and engagement purposes. Thrive does not share or sell user data outside of the platform, ensuring that all customer information is handled securely and with privacy in mind. This commitment to confidentiality builds trust with users and fosters a positive experience.
What are my obligations as a member of the Thrive Community Supplier Alliance?
As an alliance member, you are expected to:
- Offer exclusive discounts or deals through the Thrive app.
- Display Thrive promotional materials, like QR codes and posters, at your point of sale.
- Introduce your customers to the Thrive app, encouraging them to download it and benefit from its offers.
- Honor all deals and discounts advertised on Thrive to maintain trust with users. These responsibilities help build Thrive’s network, ensuring that all members benefit from the collective promotions.
Can I leave the Thrive alliance if I change my mind?
Yes, you can leave the Thrive alliance if you wish, but a 30-day notice period is required to allow for a smooth transition. Thrive uses this time to update its listings and ensure there’s no disruption for users. This policy respects your business’s flexibility while maintaining consistency on the platform.
What if there’s a high demand for certain categories on Thrive?
If Thrive identifies that users need more options in specific categories (like dining), it may adjust exclusivity rules to allow more businesses in that category. This helps Thrive meet user demand and maintain a comprehensive service. Any adjustments will be done carefully to ensure existing alliance members aren’t negatively impacted.
How can I promote the Thrive app to my customers?
Thrive provides in-store materials, including QR codes and posters, to display at your point of sale, making it easy for customers to learn about the app and download it. You can also use your customer database to inform clients about Thrive, allowing them to take advantage of your exclusive offers and discover other local deals on the app.
What happens if a business on Thrive doesn’t honor its deals?
Thrive monitors user feedback and ratings, and businesses are expected to honor all advertised deals and discounts. If a business consistently fails to meet these standards, Thrive may terminate its membership to maintain quality and trust. Thrive takes quality control seriously, ensuring that users can rely on the app for accurate deals and services.
How does Thrive ensure that businesses don’t compete directly with each other?
Thrive enforces a “non-compete” policy within specific areas and categories, meaning that businesses offering similar products or services won’t be placed next to each other in the same location. This gives each business a unique presence on the app, enhancing visibility without excessive competition, making Thrive a valuable promotional platform for all alliance members.
How will Thrive help me track customer engagement and ROI?
Thrive provides businesses with basic analytics to track engagement, such as the number of views on their offers, customer interactions, and app downloads from in-store promotions. These metrics allow you to assess the effectiveness of your participation and make adjustments to your offers if needed. This data helps you understand the ROI and the impact of Thrive on your business.
How is Thrive different from other discount or deal apps?
Thrive stands out by:
- Providing community-focused deals that address cost-of-living challenges.
- Supporting local charities with a portion of revenue, adding a social impact component.
- Offering a non-compete alliance structure that boosts each business’s unique appeal.
- Encouraging all members to promote Thrive collectively, creating a strong network effect.
- Maintaining exclusivity for each business in their local area, reducing direct competition.
Thrive is designed as a solution for local business growth, customer loyalty, and community support, rather than just a platform for deals.
Can Thrive add more categories if needed?
Yes, Thrive’s model allows flexibility in adding more categories based on user demand. If customers express a need for more variety in certain categories (like healthcare or specific services), Thrive can expand its offerings to ensure comprehensive community support while respecting current alliance members.
How can I join the Thrive Community Supplier Alliance?
To join the Thrive Community Supplier Alliance, you can apply through the Thrive website or contact the Thrive team for details on participation. You’ll be guided through the steps, fees, and benefits of membership, as well as how to set up your exclusive offers. Thrive will provide all necessary promotional materials to help you get started.
What are the next steps after joining Thrive?
Once you join, you’ll:
- Set up exclusive deals or discounts to attract users.
- Display Thrive promotional materials at your store and online.
- Introduce your customers to Thrive and encourage them to download it.
- Participate in Thrive’s collective network, promoting both your business and others to create a strong, mutually beneficial alliance.
Thrive’s team will support you in each step, ensuring you maximize your membership’s benefits.
Click HERE to sign up to become a Thrive Supplier
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